Saturday 20 December 2008

Strata at Sandbox

Thought it'd be good to post a reminder from Jane & Jackie's visit to the media sandbox launch at Watershed on Monday, of some of the things that may be relevent to prototyping Sightlines....

The top 5 golden rules (we preferred to call them 'platinum TIPS') to consider when setting out on your innovative multi-platform pervasive media project..... (as voted by attendees)
  • What’s the point?
  • Know your target audience
  • Know your platforms and their features and constraints
  • Identify a desire/need that this product is filling
  • A single/simple idea
Some of our favourites were also:
  • Innovate or improve
  • Consider potentials, adaptability, flexibility, extendability of your concept
  • There are no rules
  • Expect the unexpected
  • Keep communication simple
  • Develop/have a strong idea and stick to it (we thought: stay flexible & responsive at the same time as not being sucked into other agendas/doing things just because you could!)
  • Interdependence of platform, content, audience
We also found these 'scenario' questions interesting..
And we realised that innovative multi-platform projects have 90% same requirements as any other creative/arts/education project, so we've already got a lot to give!
- oh yes, and it's great to have different coloured pens when writing on a flip-pad. And much easier to draw/spatialise/visualise as you talk (for Jackie, anyway!).
- aha, and very important to illuminate the stereotype that grannies don't get out mapping on their bike with their pda - they DO!

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